10 interesting question to ask PR job candidates. Challenge Yourself

1.       How do you differentiate your writings for Web audience?

2.       Where do you get your news?

3.       What do you like to read? (this gives great insight into how well they stay on top of news and trends)

4.       Where do you see the industry going in 5 years?

5.       Can you describe and analyze how you handled the last crisis situation you were in?

6.       How would you tell our (brand) story?